It seems like one of the recurring themes in my recent podcast feed and reading list has been the so-called urban rural divide. Most interestingly, I seem to bump into this from both sides of the table. I’ll read in an agriculture publication that the urbanites don’t get it, and then I’ll hear on the radio that it’s the [...]

Happy New Year from all of us at Ferndale Market! As we flip our calendars to the New Year, it’s fun to celebrate a few victories from the year that was. Although it wasn’t always smooth sailing (don’t get me started on the high cost of turkey feed these days…), we have a lot to feel proud of at [...]

I always come into our post-Thanksgiving season with a deep feeling of gratitude – for our team, our customers, and the many, many partners it takes to pull it off together. As I often remind our crew here, we almost certainly do more than we’re equipped to do each November, but we manage to make it happen without tumbling [...]

It’s a tremendous relief to reach this Thanksgiving season. While it’s typical for our year to feel somewhat like a mountain climb to the Thanksgiving peak, the relief is heightened this year after the constant worry about avian influenza (“bird flu”). As influenza continued to impact farms both big and small, across all corners of the country, it was [...]

I’m very aware that there are many places you can buy food today. We live in a time and place where groceries seem to be everywhere: gas stations, home improvement stores, big box membership stores, and even delivered to your doorstep in a box. All of which is to say, we know Ferndale Market isn’t your only option. Of [...]

I was at a food show recently and talking with one of our local food partners (shout out to Northern Soda Company!) and we were discussing the many hats all business owners wear. In our case, from farm to market. Someone commented “you must be busy.” Well, yes, I have plenty to do, but I suspect all farmers and business [...]

This is one of my favorite notes to write each year, because I get to personally invite you to visit our farm! I always love having company, and I especially enjoy the chance to pull back the curtain on our farm and Ferndale story, so our customers and fans can see our turkeys first-hand. In that spirit, I hope [...]

In the world of grocery, we’re still rookies. When we got started in on-farm retail 14 years ago, we knew absolutely nothing. And, every time I’d think I had cracked the code, one of our earliest employees – herself a retail veteran – would remind me that retail is ever-changing. You’ll never figure it out. So, I love the [...]