
From Your Farmer
Third-Generation Farmer, John Peterson, writes about the happenings at Ferndale Market.
From Your Farmer: April 2023
I think it’s natural to romanticize farming, or maybe business ownership in general. One of my mottos here is that we should try to solve problems so our customers don’t have to. In today’s business speak, we’re trying to eliminate pain points, so we work hard to make it all look easy. But, as any business owner would tell [...]
From Your Farmer: March 2023
Out of nowhere, everybody seems to know the price of a dozen eggs. We’ve grown all-too-accustomed to this by now. The last three years have taught us to lurch from empty shelves to price hikes. Between pandemic-induced supply chain issues, inflation, and changes in our shopping behaviors, we sure spend more time thinking about the complex levers that impact [...]
From Your Farmer: February 2023
It seems like one of the recurring themes in my recent podcast feed and reading list has been the so-called urban rural divide. Most interestingly, I seem to bump into this from both sides of the table. I’ll read in an agriculture publication that the urbanites don’t get it, and then I’ll hear on the radio that it’s the [...]
From Your Farmer: January 2023
Happy New Year from all of us at Ferndale Market! As we flip our calendars to the New Year, it’s fun to celebrate a few victories from the year that was. Although it wasn’t always smooth sailing (don’t get me started on the high cost of turkey feed these days…), we have a lot to feel proud of at [...]